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What is brand development?
Within the Building Material Supplies industry there are recognised brands which often dominant sales and maintain huge brand loyalty within their customer…
How do you communicate your green credentials?
There is a definite benefit to making sure that you communicate your Green Credentials correctly and in the first instance it is…
Can chocolate change the supply chain?
The outlook for the supply chain in the UK The building supply chain is immense and diverse that starts in thousands of…
Why do you need to commit to innovation?
What does innovation success bring. Cohen, Quinn and Roth (2019) suggest that innovation is critical for survival of firms and supports transformational…
Sustainability in the central heating industry, what is the future?
With COP27 kicking off yesterday, Monday 7th November 2022, and the energy transition on the agenda there seems to be a renewed…
What is omnichannel marketing?
The race to get online and sell has probably never been more apparent for businesses. With the perceived potential sales revenue available,…
What can I do for sustainability
Supposedly sustainability starts at home but what happened to the office and why do we not look at sustainability at work? As…
What is a seamless user experience?
What is a seamless user experience? User experience design (UX design) is a major part of any digital offering for your customer…
Understanding first and last mile deliveries
The first and last mile according to Macioszek (2017) are the most cost ‘intensive’ and the reasons behind this is that it…